Guides › Faulty Goods and Refunds › ASOS Returns and Refunds
ASOS Returns and Refunds
Consumer Protection UK is independent and is not connected to ASOS. ASOS says you have 28 days from delivery, or from when your order is ready to collect, to return an item for a refund, and returns are free if the item is in its original condition. It aims to refund you within 14 days of receiving your return. If an item is faulty, your legal rights apply as well.
At a Glance
Your Rights
What the rules say, with a link to the official source for each.
ASOS's Returns Policy
Return Window
ASOS says you have 28 days from the day of delivery, or the day the order becomes available for collection, to return an item for a refund. Returns are free as long as the item is still in its original condition: unworn, unused, with tags and labels attached. source
What Cannot Be Returned
ASOS says it cannot accept face and body products if opened, used or the protective seal is not intact; underwear and swimwear with a broken hygiene seal or labels; and pierced jewellery or face coverings with a tampered or broken seal. source
Refunds and Fees
ASOS says it aims to refund you within 14 days of receiving the returned item. Guest checkout orders have a £3.95 returns fee taken from the refund. Delivery fees are refunded only if the whole order is returned within 14 days of receipt. source
Your Legal Rights
Cooling-off Period
Most online and phone orders have a 14-day cooling-off period, but goods that are clearly personalised or made to your specification are excluded. Made-to-measure items for non-standard sizes are an example. source
Reject Within 30 Days
Within 30 days of delivery you can usually reject faulty goods and get a refund. You will normally need to show the fault. source
Refund Deadline
Refunds must be paid without undue delay, and within 14 days of the trader agreeing you are entitled to one. source
What Goods Must Be
Goods you buy from a business must be as described, of satisfactory quality and fit for their purpose (Consumer Rights Act 2015). Your contract is with the seller, not the manufacturer, so the seller is the one to complain to. source
Time Limits to Know
Miss a deadline and you can lose a right. Check the dates on your own paperwork.
- 30 daysReject a faulty item for a full refund30 days from delivery, or from when any installation is finished
- 14 daysRefund once agreedWithin 14 days of the seller agreeing you are entitled to one
Steps to Take
Step 1 of 5
Check you are within 28 days of delivery and the item is unworn with tags on.
Step 2 of 5
Start the return from your ASOS account and keep proof of postage.
Step 3 of 5
If your refund has not arrived 14 days after ASOS received the item, contact customer care. Our free letter templates can write it for you.
Step 4 of 5
If the item is faulty, say so: you have legal rights to a refund, repair or replacement.
Step 5 of 5
If ASOS will not refund, contact your card provider or get free advice from Citizens Advice.
(Tap the numbers to reveal steps)
Where to Go If It Is Not Put Right
Your options, in order, and when each one applies.
ASOS Customer Service
Start here for a return or refund. Keep your order number and proof of return.
The Retailer's Complaints Team
Always start here, in writing, and say which remedy you want.
Your Card or Credit Provider
If you paid by credit card or regulated buy now pay later and the shop will not put it right.
Citizens Advice Consumer Service
Free advice, and help deciding whether to start a small claim, once the seller has not put it right.
Good to Know
Small things that make your complaint stronger.
ASOS covers faulty and incorrect items in separate guidance, and your legal rights for faulty goods apply on top of its policy.
Want Help?
If you would like one of our team to look at your problem, our initial case review is free. We cannot guarantee any outcome and we do not give legal advice.

Lead reviewer
Luke Marley
Founder and Lead Reviewer
Luke founded CPUK in 2026 after seeing how hard it is for ordinary people to get problems with companies put right. He oversees our guides and checks them against official sources.
Research by Katie Burt, Co-founder and Operations Lead (17 years in the care sector, including managing services for vulnerable adults), and the CPUK Research Team. Researched with AI-assisted research tools, then checked and corrected by our team.
Last checked: 12 October 2026. We are not paid by the companies we write about. Adverts never affect our guidance. Read our editorial policy.
Sources and official links
- asos.com/customer-care/returns-refunds/what-is-your-returns-policy Checked 12 October 2026
- nibusinessinfo.co.uk/content/exemptions-right-cancel-consumer-contracts Checked 12 October 2026
- nibusinessinfo.co.uk/content/what-do-if-problems-arise-supplied-goods Checked 12 October 2026
- fca.org.uk/consumers/buy-now-pay-later Checked 8 October 2026
- citizensadvice.org.uk/law-and-courts/legal-system/small-claims/deciding-whether-to-make-a-small-claim Checked 8 October 2026