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Pet Insurance Claim Refused
The Financial Ombudsman Service says common pet insurance complaints include claims refused for pre-existing conditions, exclusions, big premium rises and changes to lifetime policies. If your claim is refused, ask for the reason in writing, check the policy type and terms, and complain to the insurer, then the Ombudsman after 8 weeks.
At a Glance
Your Rights
What the rules say, with a link to the official source for each.
Common Pet Insurance Problems
Why Claims Are Refused
Common complaints include claims declined for pre-existing conditions (where the insurer says the pet showed signs before the policy started), exclusions such as dental treatment, time limits or aggression, mis-selling, significant price rises, deductions for excesses, co-payments and limits, and backdated mid-term exclusions or changes to lifetime terms. source
Policy Types
Annual policies cover a condition for 12 months; lifetime policies cover your pet for life as long as you renew each year; some are accident and illness only; trial cover usually lasts four weeks. source
Complaining
What the Ombudsman Looks At
Evidence from you, the insurer and others (including vet records), the law and rules, the policy terms, whether it was described as lifelong or lifetime, and the information given when the policy was taken out. It can tell the insurer to put things right and pay compensation for distress or inconvenience. Complain to the insurer first; the Ombudsman is free. source
Prompt and Fair Claims
The FCA's rules say an insurer must handle claims promptly and fairly, give you reasonable guidance to help you make a claim and appropriate updates on progress, not unreasonably reject a claim, and settle claims promptly once settlement terms are agreed (ICOBS 8.1.1R). source
Time Limits to Know
Miss a deadline and you can lose a right. Check the dates on your own paperwork.
- 8 weeksInsurer answers your complaintThen you can go to the Financial Ombudsman Service
- 6 monthsRefer to the OmbudsmanFrom the date of the final response
Steps to Take
Step 1 of 5
Ask for the refusal reason in writing and the policy wording it relies on.
Step 2 of 5
Get your pet's full vet history: it shows when symptoms first appeared.
Step 3 of 5
Check your policy type: annual, lifetime or accident only.
Step 4 of 5
Complain in writing. We do not take insurance or banking complaints as cases, but our free letter templates can help you write to the firm.
Step 5 of 5
After 8 weeks, or a final response, go to the Financial Ombudsman Service.
(Tap the numbers to reveal steps)
Where to Go If It Is Not Put Right
Your options, in order, and when each one applies.
The Insurer's Complaints Team
Always start here, in writing.
Financial Ombudsman Service
After 8 weeks, or within 6 months of the final response. Free.
Good to Know
Small things that make your complaint stronger.
When you buy, check what "lifetime" means in the policy and how pre-existing conditions are treated.
Want Help?
If you would like one of our team to look at your problem, our initial case review is free. We cannot guarantee any outcome and we do not give legal advice.

Lead reviewer
Luke Marley
Founder and Lead Reviewer
Luke founded CPUK in 2026 after seeing how hard it is for ordinary people to get problems with companies put right. He oversees our guides and checks them against official sources.
Research by Katie Burt, Co-founder and Operations Lead (17 years in the care sector, including managing services for vulnerable adults), and the CPUK Research Team. Researched with AI-assisted research tools, then checked and corrected by our team.
Last checked: 13 October 2026. We are not paid by the companies we write about. Adverts never affect our guidance. Read our editorial policy.
Sources and official links
- financial-ombudsman.org.uk/consumers/complaints-can-help/insurance/pet-insurance Checked 13 October 2026
- handbook.fca.org.uk/handbook/icobs8 Checked 12 October 2026
- financial-ombudsman.org.uk Checked 8 October 2026